Bell & Ross, founded in 1992, is a French luxury watchmaker renowned for creating timepieces inspired by aviation and military design. The brand’s signature square-case watches, particularly the BR 01 and BR 03 collections, are characterized by their bold, utilitarian aesthetic and precision. Bell & Ross watches are built for professionals who require functionality and reliability, while also offering exceptional craftsmanship. The brand continues to push the boundaries of design and functionality, making it a favorite among those who value both performance and style in their timepieces.